News & Views
Kvarøy Arctic joins blockchain network for salmon traceability
By Jean Ko Din
Kvarøy Arctic is joining the IBM Food Trust to enhance the traceability of its Norwegian farmed salmon.
Corporate buyers, including restaurants and Whole Foods Market stores, can scan a QR code which will provide a provenance history for the salmon and the feed it was raised on. They will also be able to download images and video of the farms to see the conditions and animal welfare standards that the company upholds.
“Blockchain is the future when it comes to ending fraud in the seafood industry. It is a level of transparency that shows our dedication to being the best of the best,” said Kvarøy Arctic CEO Alf-Gøran Knutsen. “The technology tracks a level of detail that helps us reduce food waste so we can feed more people in the world.”
The IBM Food Trust is an ecosystem of food producers, distributors, manufacturers and retailers that use a permissioned, permanent and shared record of food system data on blockchain.
Kvarøy Arctic is also working with its feed provider, BioMar, to begin uploading supply chain data to the network.
“Our work with Kvarøy Arctic further builds on our progress in promoting transparency and sustainability in the seafood trade,” said IBM Food Trust GM Raj Rao. “IBM Food Trust is delivering the tools needed to collaborate across industries and take the action to preserve and maintain our global fisheries, while protecting the integrity of the seafood supply chains.”